{"id":1216,"date":"2019-03-14T18:21:02","date_gmt":"2019-03-14T11:21:02","guid":{"rendered":"https:\/\/fsb-web.tranbang.work\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi\/"},"modified":"2019-03-14T18:21:02","modified_gmt":"2019-03-14T11:21:02","slug":"apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266","status":"publish","type":"post","link":"https:\/\/fsb.edu.vn\/en\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266.html","title":{"rendered":"Apple c\u00f3 n\u00ean gi\u1ea3m gi\u00e1 iPhone \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u m\u00e1y h\u01a1n? Ph\u00e9p t\u00ednh sau cho th\u1ea5y m\u1ecdi chuy\u1ec7n kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 b\u1ea1n ngh\u0129"},"content":{"rendered":"\n
\tN\u1ebfu Apple gi\u1ea3m giá iPhone 10%, h\u1ecd s\u1ebd ph\u1ea3i \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh s\u1ed1 cao g\u1ea5p 1,5 l\u1ea7n hi\u1ec7n t\u1ea1i m\u1edbi \u0111\u1ea3m b\u1ea3o duy trì l\u1ee3i nhu\u1eadn<\/strong><\/span><\/span><\/p>\n
\t\t\u0110ó là k\u1ebft qu\u1ea3 tính toán c\u1ee7a Gerardo Dada<\/strong>, m\u1ed9t chuyên gia ti\u1ebfp th\u1ecb có trên 20 n\u0103m kinh nghi\u1ec7m trong m\u1ea3ng kinh doanh \u0111\u1ed3 công ngh\u1ec7.<\/span><\/span><\/div>\n
\t\t <\/div>\n
\t\tDada b\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t gi\u1ea3 \u0111\u1ecbnh d\u1ef1a trên báo cáo kinh doanh Quý IV\/2018 c\u1ee7a Apple<\/strong>. Trong kho\u1ea3ng th\u1eddi gian \u0111ó, 47 tri\u1ec7u iPhone \u0111ã \u0111\u01b0\u1ee3c bán ra v\u1edbi giá bán l\u1ebb trung bình 1.000 USD m\u1ed7i chi\u1ebfc. Doanh thu t\u01b0\u01a1ng \u1ee9ng là 787 USD, trong \u0111ó bao g\u1ed3m 453 USD chi phí linh ki\u1ec7n, 100 USD chi phí s\u1ea3n xu\u1ea5t, \u0111óng gói, v\u1eadn chuy\u1ec3n, v.v…<\/span><\/span><\/div>\n
\t\t <\/div>\n
\t\tVì v\u1eady, Dada \u01b0\u1edbc tính t\u1ed5ng chi phí \u0111\u1ea7u vào kho\u1ea3ng 550 USD<\/strong>, t\u1ee9c là l\u1ee3i nhu\u1eadn mà Apple có th\u1ec3 thu \u0111\u01b0\u1ee3c trên m\u1ed7i chi\u1ebfc iPhone là 237 USD, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 23% giá bán l\u1ebb. T\u1ef7 l\u1ec7 lãi g\u1ed9p s\u1ebd là 30%, m\u1ed9t con s\u1ed1 khá \u1ea5n t\u01b0\u1ee3ng trong ngành s\u1ea3n xu\u1ea5t \u0111i\u1ec7n tho\u1ea1i.<\/span><\/span><\/div>\n
\t\t <\/div>\n
\t\tS\u1eed d\u1ee5ng d\u1eef li\u1ec7u này<\/strong>, gi\u1ea3 s\u1eed Apple gi\u1ea3m giá iPhone 10% thì l\u1ee3i nhu\u1eadn c\u1ee7a h\u1ecd s\u1ebd gi\u1ea3m 45%. T\u01b0\u01a1ng t\u1ef1, n\u1ebfu m\u1ee9c gi\u1ea3m giá là 20% thì m\u1ee9c l\u1ee3i nhu\u1eadn s\u1ebd gi\u1ea3m sâu h\u01a1n 90%.<\/span><\/span><\/div>\n
\t\t <\/div>\n
\t\t\u0110\u1ed3ng ý là n\u1ebfu gi\u1ea3m giá<\/strong>, Apple s\u1ebd bán \u0111\u01b0\u1ee3c nhi\u1ec1u iPhone h\u01a1n nh\u01b0ng không ai th\u1ef1c s\u1ef1 bi\u1ebft ch\u1eafc ch\u1eafn là nhi\u1ec1u h\u01a1n bao nhiêu. \u0110ó là t\u1ef7 l\u1ec7 nhu c\u1ea7u \/ giá bán, là khái ni\u1ec7m "\u0111\u1ed9 co giãn giá"<\/strong> mà các nhà s\u1ea3n xu\u1ea5t \u0111\u1ec1u ph\u1ea3i cân nh\u1eafc trong khâu \u0111\u1ecbnh giá s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi tung ra th\u1ecb tr\u01b0\u1eddng. Th\u01b0\u1eddng thì nhu c\u1ea7u s\u1ebd t\u0103ng lên khi giá bán th\u1ea5p h\u01a1n, nh\u01b0ng \u0111ó không ph\u1ea3i m\u1ed9t m\u1ed1i quan h\u1ec7 tuy\u1ebfn tính. Nhu c\u1ea7u s\u1ebd ch\u1ec9 t\u0103ng \u0111\u1ebfn m\u1ed9t m\u1ee9c nào \u0111ó s\u1ebd d\u1eebng l\u1ea1i, ch\u1ee9 không th\u1ec3 t\u0103ng mãi \u0111\u01b0\u1ee3c.<\/span><\/span> \t\t<\/p>\n
\t\t\t\"\"<\/span><\/span><\/div>\n

\t\t<\/p>\n

\t\t\tiPhone \u0111ang là s\u1ea3n ph\u1ea9m d\u1eabn d\u1eaft giá th\u1ecb tr\u01b0\u1eddng<\/span><\/em><\/span><\/div>\n
\t\t\t <\/div>\n
\t\t\tGi\u1ea3 s\u1eed gi\u1ea3m giá iPhone 10% s\u1ebd có thêm 15% ng\u01b0\u1eddi mua, nghe nh\u01b0 m\u1ed9t k\u1ebft qu\u1ea3 có l\u1ee3i?<\/span><\/span><\/strong><\/div>\n
\t\t\t <\/div>\n
\t\t\tNh\u01b0ng hoàn toàn không. Trong tình hu\u1ed1ng này, l\u1ee3i nhu\u1eadn s\u1ebd gi\u1ea3m kho\u1ea3ng 32%.<\/span><\/span><\/div>\n
\t\t\t <\/div>\n
\t\t\tOk, b\u1ea1n có th\u1ec3 ngh\u0129 gi\u1ea3m giá 10% không \u0103n thua.<\/strong> Apple c\u1ea7n ph\u1ea3i m\u1ea1nh m\u1ebd h\u01a1n, gi\u1ea3m h\u1eb3n 20% ch\u1eb3ng h\u1ea1n. Khi \u0111ó m\u1ee9c giá trung bình c\u1ee7a m\u1ed7i chi\u1ebfc iPhone t\u1eeb 1.000 USD gi\u1ea3m xu\u1ed1ng còn 800 USD (v\u1eabn r\u1ea5t cao trong th\u1ebf gi\u1edbi smartphone. V\u1edbi m\u1ee9c giá này, c\u1ee9 cho là Apple có thêm 45% ng\u01b0\u1eddi mua iPhone, t\u1ee9c là h\u1ecd s\u1ebd bán thêm h\u01a1n 84 tri\u1ec7u iPhone m\u1ed7i quý.<\/span><\/span><\/div>\n
\t\t\t <\/div>\n
\t\t\tHãy nh\u1edb r\u1eb1ng Vi\u1ec7t Nam có kho\u1ea3ng 90 tri\u1ec7u dân<\/strong>, ngay c\u1ea3 khi Trái \u0110\u1ea5t này có thêm m\u1ed9t d\u1ea3i \u0111\u1ea5t hình ch\u1eef S gi\u1ed1ng nh\u01b0 Vi\u1ec7t Nam và t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi s\u1ed1ng \u1edf \u0111ó cùng nhau mua iPhone (nói ng\u1eafn g\u1ecdn t\u1ee9c là Apple ki\u1ebfm \u0111\u01b0\u1ee3c \u0111\u1ee7 84 tri\u1ec7u khách hàng n\u1eefa nh\u01b0 gi\u1ea3 thi\u1ebft), thì l\u1ee3i nhu\u1eadn c\u1ee7a h\u1ecd v\u1eabn s\u1ebd gi\u1ea3m t\u1edbi 70%. C\u1ed5 phi\u1ebfu c\u1ee7a h\u1ecd s\u1ebd lao d\u1ed1c, giá tr\u1ecb công ty m\u1ea5t hàng tr\u0103m t\u1ef7 \u0111\u1ed3ng, CEO và CFO c\u1ee7a h\u1ecd ch\u1eafc ch\u1eafn s\u1ebd b\u1ecb sa th\u1ea3i.<\/span><\/span><\/div>\n
\t\t\t <\/div>\n
\t\t\tTóm l\u1ea1i, n\u1ebfu Apple gi\u1ea3m giá iPhone 10%, h\u1ecd s\u1ebd ph\u1ea3i \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh s\u1ed1 cao g\u1ea5p 1,5 l\u1ea7n hi\u1ec7n t\u1ea1i m\u1edbi \u0111\u1ea3m b\u1ea3o duy trì \u0111úng m\u1ee9c l\u1ee3i nhu\u1eadn mà h\u1ecd \u0111\u01b0\u1ee3c h\u01b0\u1edfng ngày hôm nay. N\u1ebfu gi\u1ea3m giá 20%, doanh s\u1ed1 s\u1ebd ph\u1ea3i t\u0103ng g\u1ea5p 3 l\u1ea7n \u0111\u1ec3 gi\u1eef l\u1ee3i nhu\u1eadn nh\u01b0 c\u0169. <\/strong>D\u01b0\u1edbi \u0111ây là b\u1ea3ng tính toán c\u1ee7a Dada \u0111\u1ec3 b\u1ea1n tham kh\u1ea3o.<\/span><\/span>
\t\t\t <\/div>\n
\t\t\t\"\"<\/div>\n
\t\t\tT\u1ed1t h\u01a1n h\u1ebft Apple nên gi\u1eef giá nh\u01b0 hi\u1ec7n t\u1ea1i, ho\u1eb7c th\u1eadm chí t\u0103ng lên (nh\u01b0 h\u1ecd \u0111ã làm trong vài n\u0103m qua). \u0110i\u1ec1u này s\u1ebd giúp Apple t\u1ed1i \u0111a hóa l\u1ee3i nhu\u1eadn.<\/strong><\/p>\n

\t\t\t(Ngu\u1ed3n: Trí Th\u1ee9c Tr\u1ebb)<\/span><\/em><\/span><\/span><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

\t\t <\/p>\n","protected":false},"excerpt":{"rendered":"

N\u1ebfu Apple gi\u1ea3m giá iPhone 10%, h\u1ecd s\u1ebd ph\u1ea3i \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh s\u1ed1 cao g\u1ea5p 1,5 l\u1ea7n hi\u1ec7n t\u1ea1i m\u1edbi \u0111\u1ea3m b\u1ea3o duy trì l\u1ee3i nhu\u1eadn \u0110ó là k\u1ebft qu\u1ea3 tính toán c\u1ee7a Gerardo Dada, m\u1ed9t chuyên gia ti\u1ebfp th\u1ecb có trên 20 n\u0103m kinh nghi\u1ec7m trong m\u1ea3ng kinh doanh \u0111\u1ed3 công ngh\u1ec7.   Dada …<\/p>\n","protected":false},"author":1,"featured_media":1217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[3],"tags":[],"class_list":["post-1216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cafe-doanh-nhan-e253"],"yoast_head":"\nApple c\u00f3 n\u00ean gi\u1ea3m gi\u00e1 iPhone \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u m\u00e1y h\u01a1n? Ph\u00e9p t\u00ednh sau cho th\u1ea5y m\u1ecdi chuy\u1ec7n kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 b\u1ea1n ngh\u0129 - FPT Education<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fsb.edu.vn\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple c\u00f3 n\u00ean gi\u1ea3m gi\u00e1 iPhone \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u m\u00e1y h\u01a1n? Ph\u00e9p t\u00ednh sau cho th\u1ea5y m\u1ecdi chuy\u1ec7n kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 b\u1ea1n ngh\u0129 - FPT Education\" \/>\n<meta property=\"og:description\" content=\"N\u1ebfu Apple gi\u1ea3m giá iPhone 10%, h\u1ecd s\u1ebd ph\u1ea3i \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh s\u1ed1 cao g\u1ea5p 1,5 l\u1ea7n hi\u1ec7n t\u1ea1i m\u1edbi \u0111\u1ea3m b\u1ea3o duy trì l\u1ee3i nhu\u1eadn \u0110ó là k\u1ebft qu\u1ea3 tính toán c\u1ee7a Gerardo Dada, m\u1ed9t chuyên gia ti\u1ebfp th\u1ecb có trên 20 n\u0103m kinh nghi\u1ec7m trong m\u1ea3ng kinh doanh \u0111\u1ed3 công ngh\u1ec7.   Dada ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fsb.edu.vn\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266.html\" \/>\n<meta property=\"og:site_name\" content=\"FPT Education\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-14T11:21:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fsb.edu.vn\/wp-content\/uploads\/2019\/03\/news_1565262474-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"678\" \/>\n\t<meta property=\"og:image:height\" content=\"429\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tran Bang\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tran Bang\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fsb.edu.vn\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266.html#article\",\"isPartOf\":{\"@id\":\"https:\/\/fsb.edu.vn\/apple-co-nen-giam-gia-iphone-de-ban-duoc-nhieu-may-hon-phep-tinh-sau-cho-thay-moi-chuyen-khong-don-gian-nhu-ban-nghi-s266.html\"},\"author\":{\"name\":\"Tran Bang\",\"@id\":\"https:\/\/fsb.edu.vn\/#\/schema\/person\/c8cdf61aa1305450cdbf77b13977c97d\"},\"headline\":\"Apple c\u00f3 n\u00ean gi\u1ea3m gi\u00e1 iPhone \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u m\u00e1y h\u01a1n? 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