{"id":3315,"date":"2023-11-18T19:40:41","date_gmt":"2023-11-18T12:40:41","guid":{"rendered":"https:\/\/fsb-web.tranbang.work\/global-cx-summit-customer-experience-trends-and-strategies-2024\/"},"modified":"2024-02-28T13:57:04","modified_gmt":"2024-02-28T06:57:04","slug":"global-cx-summit-customer-experience-trends-and-strategies-2024-s22811111585","status":"publish","type":"post","link":"https:\/\/fsb.edu.vn\/en\/global-cx-summit-customer-experience-trends-and-strategies-2024-s22811111585.html","title":{"rendered":"Global CX Summit CUSTOMER EXPERIENCE TRENDS AND STRATEGIES 2024"},"content":{"rendered":"<div><strong><span style=\"font-size: 20px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Ng\u00e0y 09\/12\/2023 t\u1edbi, H\u1ed9i ngh\u1ecb cao c\u1ea5p v\u1ec1 Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng th\u01b0\u1eddng ni\u00ean l\u1edbn nh\u1ea5t trong n\u0103m t\u1ea1i Vi\u1ec7t Nam. \u0110\u01b0\u1ee3c vi\u1ec7n Qu\u1ea3n tr\u1ecb &amp; C\u00f4ng ngh\u1ec7 FSB, \u0110\u1ea1i h\u1ecdc FPT v\u00e0 trung t\u00e2m CXM@MSU, \u0110\u1ea1i h\u1ecdc Michigan State ph\u1ed1i h\u1ee3p t\u1ed5 ch\u1ee9c . V\u1edbi s\u1ef1 chia s\u1ebb c\u1ee7a c\u00e1c chuy\u00ean gia h\u00e0ng \u0111\u1ea7u trong n\u01b0\u1edbc &amp; qu\u1ed1c t\u1ebf trong l\u0129nh v\u1ef1c Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/span><\/span><\/strong><\/div>\n<div><\/div>\n<div style=\"text-align: center;\"><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\"><img decoding=\"async\" style=\"width: 800px;\" src=\"https:\/\/fsb-web.tranbang.work\/wp-content\/uploads\/2023\/11\/Global-CX-Summit-2023-3.jpg\" alt=\"\" \/><\/span><\/span><\/div>\n<div style=\"text-align: center;\"><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111ang l\u00e0 xu h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c tr\u1ecdng t\u00e2m c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng. N\u1ebfu m\u1ed9t c\u00f4ng ty c\u00f3 th\u1ec3 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng xu\u1ea5t s\u1eafc, 78% ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd quay l\u1ea1i mua h\u00e0ng l\u1ea7n th\u1ee9 2. Tr\u1ea3i nghi\u1ec7m t\u1ed1t t\u1ea1o ra s\u1ef1 trung th\u00e0nh, t\u0103ng kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n v\u00e0 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng, g\u00f3p ph\u1ea7n v\u00e0o t\u0103ng tr\u01b0\u1edfng l\u1ee3i nhu\u1eadn c\u1ee7a doanh nghi\u1ec7p<\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Trong th\u1eddi \u0111\u1ea1i \u0111\u01b0\u1ee3c \u0111\u00e1nh d\u1ea5u b\u1edfi nh\u1eefng th\u00e1ch th\u1ee9c kinh t\u1ebf, v\u00e0 ng\u00e2n s\u00e1ch ti\u1ebfp th\u1ecb b\u1ecb thu h\u1eb9p, CX (Customer Experience) l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1 1 \u0111\u1ec3 \u0111i tr\u01b0\u1edbc \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Theo b\u00e1o c\u00e1o Salesforce 2023:\u00a0<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">66% kh\u00e1ch h\u00e0ng \u0111\u00e3 ng\u1eebng mua h\u00e0ng t\u1eeb m\u1ed9t c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi h\u1ecd<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">88% kh\u00e1ch h\u00e0ng \u0111\u1ed3ng \u00fd r\u1eb1ng tr\u1ea3i nghi\u1ec7m m\u00e0 c\u00f4ng ty cung c\u1ea5p c\u0169ng quan tr\u1ecdng nh\u01b0 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5<\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Nh\u1eefng con s\u1ed1 k\u1ec3 tr\u00ean \u0111\u00e3 ch\u1ee9ng minh, tr\u1ecdng t\u00e2m c\u1ee7a s\u1ef1 thay \u0111\u1ed5i trong m\u00f4 h\u00ecnh kinh doanh c\u1ee7a doanh nghi\u1ec7p ch\u00ednh l\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">V\u1eady l\u00e0m sao \u0111\u1ec3 kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng, gi\u1eef h\u1ecd trung th\u00e0nh v\u00e0 th\u00fac \u0111\u1ea9y l\u1ee3i nhu\u1eadn m\u00e0 v\u1eabn ti\u1ebft ki\u1ec7m chi ph\u00ed t\u1ed1i \u0111a khi ng\u00e2n s\u00e1ch b\u1ecb thu h\u1eb9p?<\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">\ufe0f<strong>T\u1ea5t c\u1ea3 s\u1ebd c\u00f3 trong Ch\u01b0\u01a1ng tr\u00ecnh H\u1ed9i Ngh\u1ecb Global CX Summit: Customer Experience Trends and Strategies 2024<\/strong>\u00a0<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">14+ di\u1ec5n gi\u1ea3 gi\u00e0u kinh nghi\u1ec7m v\u1edbi ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n s\u00e2u r\u1ed9ng v\u00e0 kinh nghi\u1ec7m th\u1ef1c chi\u1ebfn \u0111a d\u1ea1ng t\u1ea1i Vi\u1ec7t Nam c\u0169ng nh\u01b0 tr\u00ean quy m\u00f4 to\u00e0n c\u1ea7u<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">N\u1ed9i dung chuy\u00ean s\u00e2u \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t theo th\u1ef1c t\u1ebf v\u00e0 xu h\u01b0\u1edbng qu\u1ea3n tr\u1ecb tr\u1ea3i tr\u00ean th\u1ebf gi\u1edbi<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Th\u1ef1c t\u1ebf trao \u0111\u1ed5i t\u01b0 v\u1ea5n tham v\u1ea5n t\u00ecm gi\u1ea3i ph\u00e1p \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n t\u1ea1i Vi\u1ec7t Nam<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">H\u1ed9i ngh\u1ecb \u0111\u01b0\u1ee3c tri\u1ec3n khai b\u1edfi c\u00e1c \u0111\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c tr\u00ean quy m\u00f4 to\u00e0n c\u1ea7u\u00a0<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Tham gia H\u1ec7 sinh th\u00e1i qu\u1ea3n tr\u1ecb l\u00e3nh \u0111\u1ea1o To\u00e0n c\u1ea7u FSB\/MSU v\u1edbi m\u1ea1ng l\u01b0\u1edbi doanh nh\u00e2n v\u00e0 chuy\u00ean gia qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m \u0111\u1ea7u ng\u00e0nh trong n\u01b0\u1edbc &amp; qu\u1ed1c t\u1ebf<\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Tham gia H\u1ec7 sinh th\u00e1i ti\u00ean phong Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 FPT c\u1eadp nh\u1eadt c\u00e1c th\u00f4ng tin c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t \u2013 c\u00f3 t\u00ednh \u1ee9ng d\u1ee5ng cao\u00a0<\/span><\/span><\/div>\n<div style=\"text-align: center;\"><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0\u1ee3c di\u1ec5n ra t\u1eeb 8:00 \u0111\u1ebfn 17:30 ng\u00e0y 09\/12\/2023. Tr\u1ef1c ti\u1ebfp t\u1ea1i T\u00f2a nh\u00e0 FPT (S\u1ed1 10 Ph\u1ea1m V\u0103n B\u1ea1ch, C\u1ea7u Gi\u1ea5y, H\u00e0 N\u1ed9i).<\/span><\/span>\n<\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Ch\u01b0\u01a1ng tr\u00ecnh d\u00e0nh cho c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb, Ban l\u00e3nh \u0111\u1ea1o, C-level&#8230; Nh\u00e0 qu\u1ea3n l\u00fd, ph\u1ee5 tr\u00e1ch c\u00e1c b\u1ed9 ph\u1eadn tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng; v\u1eadn h\u00e0nh; nghi\u00ean c\u1ee9u ph\u00e1t tri\u1ec3n kh\u00e1ch h\u00e0ng. C\u00e1c kh\u1ed1i \u0111\u00e0o t\u1ea1o, t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c. V\u00e0 c\u00e1c c\u00e1 nh\u00e2n quan t\u00e2m n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">\u0110\u0103ng k\u00fd tham gia ngay H\u1ed9i ngh\u1ecb qu\u1ed1c t\u1ebf <strong>\u201cCUSTOMER EXPERIENCE TRENDS AND STRATEGIES 2024\u201d<\/strong> t\u1ea1i: <strong><a href=\"https:\/\/bom.so\/Di3WEB\">https:\/\/bom.so\/Di3WEB<\/a><\/strong> ho\u1eb7c li\u00ean h\u1ec7 qua hotline: <strong>0904.922.211<\/strong><\/span><\/span><\/div>\n<div><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\">Vi\u1ec7n Qu\u1ea3n tr\u1ecb &amp; C\u00f4ng ngh\u1ec7 FSB, \u0110\u1ea1i h\u1ecdc FPT \u0111\u00e3 c\u00f3 h\u01a1n 20 n\u0103m kinh nghi\u1ec7m t\u01b0 v\u1ea5n v\u00e0 \u0111\u00e0o t\u1ea1o qu\u1ea3n tr\u1ecb, v\u1edbi h\u01a1n 10.000 c\u1ef1u h\u1ecdc vi\u00ean l\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb \u0111ang n\u1eafm gi\u1eef nh\u1eefng tr\u1ecdng tr\u00e1ch cao t\u1ea1i c\u00e1c t\u1ed5 ch\u1ee9c, doanh nghi\u1ec7p t\u1ea1i Vi\u1ec7t Nam. Ph\u00f2ng tuy\u1ec3n sinh c\u00e1c kh\u00f3a h\u1ecdc ng\u1eafn h\u1ea1n cao c\u1ea5p d\u00e0nh cho CEO, qu\u1ea3n l\u00fd, Vi\u1ec7n Qu\u1ea3n tr\u1ecb &amp; C\u00f4ng ngh\u1ec7 FSB:<\/span><\/span>\n<\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\"><strong>Website:<\/strong> <strong><a href=\"https:\/\/fpub.fsb.edu.vn\">https:\/\/fpub.fsb.edu.vn<\/a><\/strong><\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\"><strong>Zalo OA: <a href=\"https:\/\/zalo.me\/444565062856312108\">https:\/\/zalo.me\/444565062856312108<\/a><\/strong><\/span><\/span><\/div>\n<div><span style=\"font-size: 18px;\"><span style=\"font-family: tahoma,geneva,sans-serif;\"><strong>Email: <\/strong>ceo@fsb.edu.vn<\/span><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y 09\/12\/2023 t\u1edbi, H\u1ed9i ngh\u1ecb cao c\u1ea5p v\u1ec1 Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng th\u01b0\u1eddng ni\u00ean l\u1edbn nh\u1ea5t trong n\u0103m t\u1ea1i Vi\u1ec7t Nam. \u0110\u01b0\u1ee3c vi\u1ec7n Qu\u1ea3n tr\u1ecb &amp; C\u00f4ng ngh\u1ec7 FSB, \u0110\u1ea1i h\u1ecdc FPT v\u00e0 trung t\u00e2m CXM@MSU, \u0110\u1ea1i h\u1ecdc Michigan State ph\u1ed1i h\u1ee3p t\u1ed5 ch\u1ee9c . V\u1edbi s\u1ef1 chia s\u1ebb c\u1ee7a c\u00e1c chuy\u00ean gia &#8230;<\/p>\n","protected":false},"author":1,"featured_media":3316,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-3315","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-fsb-e252"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Global CX Summit CUSTOMER EXPERIENCE TRENDS AND STRATEGIES 2024 - FPT Education<\/title>\n<meta name=\"description\" content=\"Ng\u00e0y 09\/12\/2023 t\u1edbi, H\u1ed9i ngh\u1ecb cao c\u1ea5p v\u1ec1 Qu\u1ea3n tr\u1ecb tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng th\u01b0\u1eddng ni\u00ean l\u1edbn nh\u1ea5t trong n\u0103m t\u1ea1i Vi\u1ec7t Nam.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fsb.edu.vn\/global-cx-summit-customer-experience-trends-and-strategies-2024-s22811111585.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Global CX Summit CUSTOMER EXPERIENCE TRENDS AND STRATEGIES 2024 - 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