Global CX Summit 2024: A Must-Attend Event for Business Leaders
On December 14, 2024, at the Rex Hotel Saigon (Ho Chi Minh City), the Global CX Summit 2024—a top-notch summit on Customer Experience (CX) Management—will take place under the theme “Navigating the Future of Customer Experience in 2025.” The event will bring together top leaders and experts while introducing innovative strategies and trends to enhance customer experience for businesses.
Why is Customer Experience crucial?
In today’s digital era, customers demand personalization, seamlessness, and sustainability in their experiences. Research from reputable organizations highlights the following:
80% of customers prioritize brands offering personalized experiences.
70% of customers expect quick self-service solutions, such as chatbots or virtual assistants.
76% of Gen Z consumers value sustainability as a key factor when choosing brands.
The Global CX Summit 2024 addresses these expectations and helps businesses leverage AI technology to optimize customer journeys, improve efficiency, and maintain competitive advantages.
Event Highlights
Leading Trends and Cutting-Edge Technology
Gain groundbreaking insights into how technology, particularly AI, is transforming CX. For instance, a global airline reduced its churn rate by 60% using an AI-driven personalized system—demonstrating the impact of advanced technology on CX.
World-Class Speakers
With over 14 leading experts, the summit will feature diverse perspectives tailored for businesses across industries.
Practical Insights and Lessons from Failure
Interactive discussion sessions will share not only success stories but also lessons from challenges and failures, helping businesses refine their CX strategies effectively.
Networking Opportunities
This event provides a unique opportunity to connect with senior leaders and managers from Vietnam and around the world, fostering valuable collaborations in the CX domain.
Renowned Speakers
Learn from and engage with 14 distinguished speakers, including global CX experts, behavioral researchers, and executives from renowned organizations:
Dr. Tom Dewitt: President of “CX of M,” with 20 years of expertise in Marketing and Customer Experience.
Dr. John Branch: Professor of Business Administration at the University of Michigan and global marketing consultant.
Mr. Lou Carbone: CEO of Experience Engineering®, known as the “Godfather” of Global CX Management.
Mr. Hoang Nam Tien: Vice Chairman of FPT University Board of Trustees.
Mr. Carsten Ley: CX Consultant and former VP of CX/CS at Lazada.
Ms. Nguyen Do Quyen: Deputy CEO of FPT Retail, recognized for establishing FPT Long Chau as Vietnam’s leading pharmacy chain.
Mr. Tom DeVries: Founder of Crucx, with over 20 years of global CX consultancy experience.
Dr. Phan Quang Tuan: Associate Professor at the University of Hong Kong, specializing in CX, digital business, and innovation.
Ms. Ly Thuy Ngan: Customer Director at Ipsos Vietnam with 26 years of CX expertise globally.
…and other prominent experts.
Who Should Concern?
This conference is designed for:
CEOs and C-Level Executives: Seeking strategies to enhance long-term management and competitiveness.
CX Managers and Customer Service Professionals: Improving personalization and customer journey optimization.
Researchers and Educators: Staying updated on global CX trends for effective consultancy.
Event Details
Date: December 14, 2024
Time: 8:00 AM – 5:30 PM
Location: Rex Hotel Saigon, 141 Nguyen Hue Street, District 1, Ho Chi Minh City
Ticket Price: VND 3,800,000 (includes conference materials and certificate)
How to Register
Visit fpub.fsb.edu.vn/global-cx-summit-2024/ or email ceo@fsb.edu.vn for assistance.
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